How do you describe ridgeline4wd.com to potential members?

[Ultra-Hog]

when talking to other Ridgeline owners that are not members of ridgeline4wd.com, how do you describe this site to them? What do you say to encourage them to check the site and hopefully to join and participate?

This is a similar but somewhat different topic to the other thread "What has ridgeline4wd.com done for you?" http://www.ridgeline4wd.com/viewtopic.php?p=19363&sid=ba48043071595b535deb94d3238c41cb#19363 . This thread is more to the point of encouraging non-member Ridgeline owners to check us out and recruiting new members.

Be aware that I am working on a draft of a brochure for members to print and use so your comments could appear in print! There will only be room for a few quotes and they could be changed easily from time to time. I have gone through a lot of posts and copied a few things to quote so far but if you know of something that stands out in an existing thread, please post a link or a quote with the authors user name, or both.